| His primary research interests include
competitive marketing strategies of firms in India and
China. Dr. Pandit, before joining FMS, worked with industry
for four years in a senior position.
Specialization:
Marketing & Strategic Management, Competitive Marketing,
Business Marketing
Research & Papers:
1. Dr. Pandit, Ajay, K.K. Khanna and Yun Jing, "Benchmarking
and World Class Manufacturing - An Integrated Tool for
Competitive Advantage", Productivity, Jul-Sep 2000,Vol.
41(2), pp 201-205.
2. Dr. Pandit, Ajay, K.K. Khanna, "Benchmarking
for Competitive Advantage", Productivity, Jul-Sep
1999, Vol. 40(2), pp 286-295.
Assignments Undertaken:
Has been a visiting faculty in the area of marketing
at the Kathmandu and the Pokhara Universities of Nepal.
Has been honorary Principal Educational Consultant for
Deakin University of Australia for their India operation.
Was Member of the Study Team appointed by the Vth Central
Pay Commission, Government of India in 1995 for the
Restructuring of Postal Services. He has undertaken
several consulting assignments with private, Govt. and
PSU firms.
National and International Conferences/ Seminars:
1. At the XII World Productivity Congress 2001, Hong
Kong and Beijing, November 6-9, 2001 presented a Paper
entitled “E Commerce- Emerging Trends in India”.
2. At the workshop organized by Renmin University of
China, Beijing, January 20, 2001, chaired a session
on the “Challenges before Asian Managers in Digital
Era”
3. The Gattu- Spirit of Asian Paints (India) Ltd.,
written by Ajay Pandit and Ms Yun Jing and presented
in the National Case Development Workshop organized
by Faculty of Management Studies, University of Delhi,
Delhi in December 1999
|
FACULTY
